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Sean O'Shaughnessey

What An MBA Didn’t Teach You About Sales

The sales profession is challenging. You need to work hard at it to succeed. You need to learn from the best. You need to improve your skills continuously. If you think you can sell since you are a hit at parties and have a lot of friends, you may soon find that you are a failure as a salesperson. Blunt truth:

because the sales profession is so hard, you have to focus on doing everything in sales very well, or you will be considered a failure.

I call this blog, Skinned Knees because I try to relate all of the learning that I have done over the past 4+ decades (while skinning my knees in the learning process).

I hope that you learn from my mistakes so that your business will grow!

Two Tall Guys Talking Sales Podcast – Winning Sales Strategies: Harnessing the Power of Team Play – E87

In this engaging episode of Two Tall Guys Talking Sales, hosts Kevin Lawson and Sean O’Shaughnessey welcome special guest Tom Morgan from Sales Xceleration. Join us as Tom shares intriguing insights from his vast experience in optimizing sales teams by drawing compelling parallels between youth sports coaching and sales management. Broadcasting all the way from Portland, Maine, Tom brings a fresh perspective on effective sales strategies and team dynamics. Key Topics Discussed: Key Quotes: Summary:… Two Tall Guys Talking Sales Podcast – Winning Sales Strategies: Harnessing the Power of Team Play – E87

Proactive Coaching: The Key to Unlocking Exceptional Sales Performance

A shift is occurring away from simply correcting problems after they’ve happened toward a more proactive and developmental approach to coaching sales teams. This evolution in strategy empowers sales leaders, CEOs, and managers to not only meet but also exceed their targets through effective team management and personal development. The concept of continuous improvement in sales begins with a focus on coaching. Unlike traditional reactive methods, modern sales leadership emphasizes coaching as a tool for… Proactive Coaching: The Key to Unlocking Exceptional Sales Performance

Boosting Business Performance: Integrating Sales and Marketing Efforts

The symbiotic relationship between sales and marketing is more crucial than ever. This dynamic duo drives the revenue generation engine, which is especially crucial when businesses are keen to set a positive trajectory. Marketing’s influence cannot be understated. It often shapes the business’s success months in advance. Strategies implemented by marketing today can significantly impact revenue streams later in the year. Therefore, it’s essential for sales and marketing to align and integrate their processes to… Boosting Business Performance: Integrating Sales and Marketing Efforts

Two Tall Guys Talking Sales Podcast – The Gap Analysis Advantage: Bridging Client Needs with Optimal Solutions with Chris Cocca – E86

Welcome to this week’s episode of Two Tall Guys Talking Sales, where hosts Kevin Lawson and Sean O’Shaughnessey are joined by Chris Cocca, a sales expert, to discuss the vital aspects of discovery meetings and qualifying prospects for a robust sales pipeline. Tune in as they delve into the methodologies that distinguish successful sales strategies, particularly focusing on the RAIN training concept and the essential practice of understanding client aspirations and afflictions. Key Topics Discussed:… Two Tall Guys Talking Sales Podcast – The Gap Analysis Advantage: Bridging Client Needs with Optimal Solutions with Chris Cocca – E86

Optimizing Sales Territories for Growth and Efficiency

Territory design is critical for ensuring efficient revenue generation and optimal team performance. Sales leaders, especially those at the helm of small—to mid-sized companies, must revisit and potentially recalibrate their territory strategies to accommodate growth and maintain competitiveness. Effective territory management starts with a clear understanding of the business landscape. Ensuring that each salesperson has a viable area with ample opportunity is crucial. This may sound straightforward but involves a delicate balance of geographic and… Optimizing Sales Territories for Growth and Efficiency

Building High-Performing Sales Teams: Accountability, Strategy, and Success

Navigating the complexities and ensuring a robust and productive team are pivotal to achieving sustained success in sales. Accountability within a sales team requires pinpointing underperformance and creating an environment where feedback is constructive and growth is nurtured. The notion that no team member should be surprised by a change in their employment status underscores the importance of transparent communication. Setting realistic expectations and having regular discussions ensures that salespeople know where they stand and… Building High-Performing Sales Teams: Accountability, Strategy, and Success

Building High-Performing Sales Teams through Strategic Alignment

The challenge of aligning the right people with the right organizational roles is paramount. As sales leaders and CEOs of small companies, understanding the intricacies of building and maintaining a proficient sales team is crucial for driving growth and achieving success. The concept of having the “right people in the right seats” is not just a matter of recruitment but an ongoing process of evaluation, development, and strategic alignment. It’s essential to recognize that the… Building High-Performing Sales Teams through Strategic Alignment

Two Tall Guys Talking Sales Podcast – Transforming Opportunities: Chris Cocca’s Insights on Perfecting the Discovery Meeting – E85

In this invigorating episode of Two Tall Guys Talking Sales, hosts Kevin Lawson and Sean O’Shaughnessey delve into the crucial nuances of discovery meetings with the seasoned sales leader, Chris Cocca. They explore why many deals falter at this stage and how refining the process can dramatically enhance sales outcomes. Tune in to gain deep insights on optimizing discovery meetings to ensure you’re not just participating but capitalizing on these opportunities. Key Topics Discussed: Key… Two Tall Guys Talking Sales Podcast – Transforming Opportunities: Chris Cocca’s Insights on Perfecting the Discovery Meeting – E85

The Dashboard Difference: Transforming B2B Sales with Data-Driven Insights

A sales dashboard in business-to-business sales is pivotal for guiding sales teams toward success. This methodical approach to tracking and interpreting data illuminates the path to revenue scaling and fosters a culture of achievement and recognition within an organization. At its core, a sales dashboard transforms raw data into actionable insights. For salespeople, sales managers, and CEOs of small companies, understanding the nuances of the dashboard can be the difference between stagnation and growth. The… The Dashboard Difference: Transforming B2B Sales with Data-Driven Insights