Two Tall Guys Talking Sales Podcast – Leading with Generosity- The Servant Leadership Approach to Sales with Tom Daly – E93

Two Tall Guys Talking Sales Podcast – Leading with Generosity- The Servant Leadership Approach to Sales with Tom Daly – E93

Welcome to another enriching episode of “Two Tall Guys Talking Sales,” where hosts Kevin Lawson and Sean O’Shaughnessey dive deep into the art of sales with special guest Tom Daly from Focus Insights Group. In this episode, we explore the concept of servant leadership in sales and how giving more can ultimately lead to receiving more in business and personal growth.

Key Topics Discussed:

  • Servant Leadership in Sales [00:01:00 – 00:10:00]: Tom Daly discusses the importance of building productive referral networks and how servant leadership has helped him succeed in sales.
  • The Power of Giving Freely [00:05:00 – 00:08:00]: A detailed exploration of how giving without expecting immediate returns can foster long-term business relationships and personal satisfaction.
  • Balancing Generosity with Business Acumen [00:05:20 – 00:06:30]: Kevin probes the delicate balance between generosity and ensuring business viability.
  • Community and Collaboration [00:06:43 – 00:07:33]: The significance of a supportive community within the sales acceleration network, emphasizing collective success over individual gains.
  • Sales as a Helping Profession [00:08:21 – 00:09:52]: Sean reflects on the philosophy that sales should focus on helping and solving problems rather than just transactional interactions.
Read the rest of the article…
Maximizing Sales Team Productivity: The Importance of Effective Sales Meetings

Maximizing Sales Team Productivity: The Importance of Effective Sales Meetings

Numerous factors can contribute to a sales team’s success or failure. Two key aspects that are often overlooked yet hold immense importance are the structure and content of sales meetings. These gatherings are not just about reporting numbers or discussing targets. They are platforms for learning, sharing, and strategizing that can significantly boost a sales team’s performance.

One of the fundamental principles of a productive sales meeting is having a clear plan. This doesn’t mean having a rigid agenda without room for spontaneity. On the contrary, it’s about having a framework that guides the discussion and ensures that the meeting stays focused on the key topics at hand. 

A common mistake many sales leaders make is covering too many topics in a single meeting. In an attempt to address every issue, they often skim the surface of each topic without delving deep into any. The result is a meeting lacking depth and tangible insights or solutions. Limiting the number of key topics to one or two per meeting is advisable to avoid this. This allows for a more in-depth discussion and a better understanding of the issues at hand.

Read the rest of the article…
From Education to Improvement: The Essential Elements of Effective Sales Meetings

From Education to Improvement: The Essential Elements of Effective Sales Meetings

The importance of effective internal sales meetings with your sales team cannot be overstated. These meetings are not just about discussing individual deals or pipelines but serve a much larger purpose. They are opportunities for education, alignment, and improvement. They are a platform where the entire sales ecosystem comes together to discuss what’s happening in the industry, target market, or the company and how to move in the same direction.

A key reason for having larger quarterly meetings is education. As a sales leader or a CEO, the goal should be to make the sales team more effective and knowledgeable about ongoing developments. This can be achieved by inviting guest speakers, working on sales messaging, or understanding what’s happening in a particular vertical. However, these meetings should not be held just because the quarter came up. They should have a purpose and should add value to the team. If the same information can be shared through a well-written email or a quick update on Zoom, then there is no need for a meeting.

One effective practice for these meetings is role plays. This is a great way to practice and improve skills. However, it’s important to conduct these role plays correctly. There should be three roles: a customer, a seller, and an observer. The customer should be competent, the seller should sell something, and the observer should observe. After each role-play, feedback should be provided on what was done well and what could be improved.

However, while conducting these meetings, it is important to avoid a few pitfalls. One such pitfall is not having enough variation in the meeting for different learning types. If the meeting only consists of slides or videos, it might not cater to everyone’s learning style. Therefore, mixing up the media and providing breaks is important to keep the team engaged.

Read the rest of the article…
Two Tall Guys Talking Sales – From Holiday Hangover to Sales Success: Planning Your Annual Kickoff – E59

Two Tall Guys Talking Sales – From Holiday Hangover to Sales Success: Planning Your Annual Kickoff – E59

Join hosts Kevin Lawson and Sean O’Shaughnessey as they dive into the crucial topic of preparing for annual sales kickoffs in this insightful episode of Two Tall Guys Talking Sales. With the holiday season just around the corner, our hosts share their expert strategies for transitioning from holiday cheer to sales gear.

Key Topics Discussed:

  1. The Importance of Annual Kickoff Meetings: Discover why these meetings are vital for setting the tone for the fiscal year and how they can energize your sales team.
  2. Planning for Success: Learn the steps to plan an effective sales meeting that isn’t just another PowerPoint marathon.
  3. Choosing the Right Venue: Understand the significance of selecting a venue outside your usual office space to foster creativity and focus.
  4. Involving Key Players: Get insights on who should be part of your sales kickoff to maximize impact, including departments beyond sales.
  5. Guest Speakers and Motivation: Explore the benefits of inviting guest speakers to inspire your team and why thinking outside the box is crucial.
  6. Community and Team Bonding: Find out how community service can be a powerful team-building exercise and contribute to a positive company culture.

Key Quotes:

Kevin: “You don’t just wake up and hit quota. You don’t wake up and pull off an annual sales meeting. It’s time to climb the mountain.”

Sean: “2023 is over. Now you’re at 2024 and guess what? You haven’t sold a single thing yet. It’s time to energize the team and get them going.”

Summary Paragraph:

In this episode of Two Tall Guys Talking Sales, Kevin and Sean provide a masterclass on transforming the annual sales kickoff from a dreaded event into a dynamic and motivating experience. They emphasize the need for meticulous planning, the power of a change in scenery, and the importance of including diverse voices and departments. With their practical advice and real-world examples, this episode is a must-listen for sales leaders and team members looking to start their fiscal year with a bang. Tune in to ensure your next sales meeting is productive and truly inspiring.

Remember to subscribe to Two Tall Guys Talking Sales for more valuable insights on sales strategies and leadership. Happy selling!

You can reach out to Sean at New Sales Expert, LLC & Sales Xceleration – Sean@NewSales.Expert – https://www.linkedin.com/in/soshaughnessey/

You can reach out to Kevin at Lighthouse Sales Advisors & Sales Xceleration – kevin@lighthousesalesadvisors.com – https://www.linkedin.com/in/kwlawson/

Presentation to FocusCFO meeting

Presentation to FocusCFO meeting

I was honored to present “The States of Sales in Small Businesses” at the annual meeting of FocusCFO. This presentation compiles data from the survey of thousands of business owners regarding their sales practices. Sadly, very few small businesses excel at sales, which is why they need to hire high-quality fractional Vice Presidents of Sales, like the services provided by New Sales Expert, LLC.

FocusCFO provides CFO services on a fractional basis, meaning clients get all the advantages of a full-time CFO on flexible and affordable terms, working under a recurring schedule that fits within their budget. With a CFO on the management team, the entrepreneur is free to focus on what they do best: building great products and services and growing revenue.

Small and mid-sized businesses benefit from FocusCFO’s industry-leading model.

Read the rest of the article…