Two Tall Guys Podcast – Building and Scaling Successful Sales Teams: A Conversation with Tim Warren of Helium SEO – Episode 27

Two Tall Guys Podcast – Building and Scaling Successful Sales Teams: A Conversation with Tim Warren of Helium SEO – Episode 27

by soshaughnesseyNo Comments

In this podcast, Kevin and Sean talk to Tim Warren, the founder, and CEO of Helium SEO. Tim talks about his background and how he got into sales. He discusses his experience building technical engineering-focused SEO and SEM campaigns for mid-size and enterprise clients. He also explains how his company has been able to drive higher ROI for its clients.

Tim shares his leadership journey as a sales leader and how he has learned that star salespeople don’t always make great coaches. He emphasizes the importance of having a sales process in place and training salespeople effectively to ensure consistency in performance. Tim also talks about the challenges of growing a sales team, such as hiring the right people and scaling the team without sacrificing quality. He reinforces why his LinkedIn profile says he is “Recruiting rockstars to build Helium to $100M. Are you ready to take your career to the next level?”

This podcast provides insights into Tim Warren’s sales journey and his approach to building and leading successful sales teams.

Tip #9 of 12 – How To Start The New Year STRONG! – Optimize your LinkedIn profile for sales

Tip #9 of 12 – How To Start The New Year STRONG! – Optimize your LinkedIn profile for sales

by soshaughnesseyNo Comments

In today’s hyper-competitive business environment, standing out is more important than ever. For salespeople and sales managers looking to build their network and gain exposure within their industry, optimizing a LinkedIn profile is one of the most effective ways to establish credibility, grow your professional brand, and find new business opportunities.

With all the noise out there competing for attention, an engaging and well-optimized LinkedIn profile can make you stand out from the pack by helping potential customers understand who you are and your experience with relevant qualifications.

By following a few simple steps in this video post, you will be able to create a powerful presence that helps foster trust among other professionals – giving you an edge over your competition. Discover how optimizing your LinkedIn profile could help take your career to the next level!

In the video, I cover the following points:

  • Choose the right profile picture for LinkedIn.
  • Add a background photo.
  • Make your headline more than just a job title.
  • Turn your summary into your story.
  • List your relevant skills.
  • Spotlight the services you offer.
  • Manage your endorsements more proactively.
  • Take a skills assessment.
  • Share relevant content from your LinkedIn feed.
  • Add comments.
  • Publish long-form content – and use it to start conversations.

You can check out all of the 12 tips as soon as they are published here.

The Benefits of Sending a Newsletter to Your Customers and Qualified Prospects

The Benefits of Sending a Newsletter to Your Customers and Qualified Prospects

by soshaughnesseyNo Comments

A newsletter is one of the best tools you can use to maintain a relationship with your existing customers and qualified prospects that are uninterested in buying your product or service at this time. By sending out a newsletter quarterly, you can keep your brand top-of-mind so that when they are ready to make a purchase, they will think of your company first. You can reach an even wider audience by posting your newsletter on LinkedIn.

There are several benefits of sending a newsletter to your customers and qualified prospects, including:

  1. Keeping your brand top-of-mind: By sending out a quarterly newsletter, you can keep your brand top-of-mind so that when your customers or qualified prospects are ready to make a purchase, they will think of your company first.
  2. Developing a relationship with customers and qualified prospects: A newsletter is a great way to establish a relationship with your customers and qualified prospects. You can build trust and credibility with your readers by providing valuable information in each issue.
  3. Reaching a wider audience: Posting your newsletter to LinkedIn provides you with an opportunity to reach an even wider audience. When you post your newsletter on LinkedIn, include a call-to-action so that your readers know what you want them to do next.
  4. Generating leads: Including a call-to-action in each issue of your newsletter is a great way to generate leads.
  5. Increasing sales: By sending out a quarterly newsletter, you can increase sales by reminding your customers of the products or services they’ve purchased from you in the past and introducing them to new products or services that they may be interested in.
  6. Building customer loyalty: A newsletter is also a great way to build customer loyalty. By providing valuable information and helpful tips, you can show your customers that you value their business and are invested in helping them succeed.
  7. Enhancing customer service: In each issue of your newsletter, include contact information for customer service so that your readers know how to reach someone if they have questions or need assistance.
  8. Boosting morale: A well-written and informative quarterly newsletter can boost your employees’ morale by keeping them up-to-date on company news and developments.

Let’s explore these concepts even more.

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